It’s August – that means it’s National Shooting Sports Month^®! There is still time to sign up as a participating business to receive a promotional package while supplies last. Just list your business to get featured on the host businesses map and consider building out a fun event or promotion to boost participation and sales throughout the remainder of the month. Need some ideas?

3 Ways to Get Involved

1. Host a First Shots^® Event

   Host a First Shots event later in the month and throughout the fall at no cost to you!  Train those new gun owners out there on safe firearm handling and let them take their first shots with you. NSSF^® provides all hosts with the program support materials for free. This includes eye/ear protection, targets, rimfire ammunition and reward coupons to get participants back to their host range.

2. Embrace the +ONE^® Movement!
   

   Offer a “+ONE Challenge” event type promotion or incentive that motivates your customers/members to introduce someone. Make it weekly, such as +ONE Wednesdays during August!

3. Spread the Word

   Help Spread the Word on your social media pages, website and in your e-communications with messages to increase participation while promoting important safety messages throughout the month as well. Download digital assets in the promotional toolkit to assist with your customer engagement efforts, including the National Shooting Sports Month logo, web banners and much more! Also, let your customers and members know about all the awesome +ONE Gearbox Giveaways they can enter to win this August.

4. Article by NSSF

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